Finding a Great Copywriter
If you want to generate an income on the internet, you are going to need a web site. If you want that web site to help you bring in funds, it has to be really well written. Unless you're good at copywriting already it's best to employ someone who is experienced to compose the text on your site. A good copywriter can help you generate far more money than you could ever hope to see if you attempted to do the writing by yourself. Apparently, not all copywriters are the same. Some copywriters are extremely talented. Some dream of having talent but are just trying to make some bucks because they've heard that online copywriting is easy. Here is how you can know the difference.
Does the writer have a web site of his or her own? Any copywriter who wants to create web copy must have a website that contains their writing bio, a resume, a few samples and anything else they want to share. If they don't have a website of their own, how will they be able to help you with your site? Pay attention to the copy on their web site as well. If it is loaded with errors this is a terrible sign.
Do you respond favorably as you go over the web copy on the writer's web site? This is more involved than just noting grammar mistakes. Does the copy cause you to have any type of emotional response? Does it cause you to like the writer? Does the web copy make you want to follow up and learn more about the writer? Does the web copywriter freelance site copy make you feel like you need to hire the writer immediately? Does it make you want to run the other way? Does the website copy cause you to feel mad? These are all really crucial reactions and they deserve your attention.
Carry out your background research on the copywriter. Seek reviews on impartial sites and forums. It's improbable that you will obtain any bad reviews on the writer's own website. Look online for the copywriter's name to find out if there are any reviews or personal testimonials that are not run and can't be faked by the writer you are checking up on. Pay attention to these reviews and recommendations. Ask the copywriter to give you a couple of references. You have to actually contact each reference and get an honest opinion about the writer from each person.
Be sure you spend some time going through the samples furnished by the writer. Try asking the writer to send you several samples that aren't already provided on the site. This is especially vital if the copywriter claims he or she is an expert in a certain field. If the writing is obscure and reads like a regurgitated Wikipedia article, you should move on.
You have many choices available to you when you're trying to see whether or not to hire a copywriter. It's vital to do your due diligence and look beyond the writer as a person and discover what you can about his or her reputation and character.